PAGE INVENTORY FOR A WEBSITE REDESIGN A worksheet from Nolera · Version 7 October 2026 Guide: https://www.nolera.se/en/guides/website-redesign Complete one block for each important existing page. Start with services and contact. Use this worksheet to decide what to keep, improve, merge or remove. Write “needs investigation” when a decision has not been made. Name responsible roles and business contacts, without sensitive information. Business/project: _______________________________________________ Current public website address: ________________________________ Inventory date: ________________________________________________ Person responsible for the inventory: ___________________________ --------------------------------------------------------------- PAGE BLOCK — COPY FOR EACH PAGE --------------------------------------------------------------- 1. THE PAGE TODAY Page name: _____________________________________________________ Old URL, exact address: _________________________________________ Which visitor should this page help? ____________________________ The visitor’s main question or task: ____________________________ What should visitors be able to do next? ________________________ What works today? ______________________________________________ _______________________________________________________________ What needs to improve? __________________________________________ _______________________________________________________________ Is there evidence of page usage or search traffic? Yes / no What does it show, and which period does it cover? _______________ _______________________________________________________________ 2. THE PAGE DECISION [ ] Keep [ ] Improve [ ] Merge [ ] Remove [ ] Needs investigation Reason for the decision: ________________________________________ _______________________________________________________________ Text/information to keep: _______________________________________ Materials that can be reused: ___________________________________ Content to update, replace or create: ___________________________ _______________________________________________________________ Person responsible for content: _________________________________ Who checks the facts and approves changes? ______________________ Who keeps the information current after launch? _________________ 3. URL AND ANY REDIRECT New URL, or confirmation that the old URL will stay: _______________________________________________________________ Is a redirect needed? Yes / no / needs investigation Affected old URL: _______________________________________________ Relevant new destination: _______________________________________ Person responsible for implementation and checking: _____________ If the page is removed, is there a relevant replacement? _________ If not, what handling needs to be investigated? __________________ Internal links to update: _______________________________________ Affected images/downloads: ______________________________________ 4. CONTACT, FORMS AND BOOKING Which contact option should appear on this page? ________________ Does the page have a form or booking link? _______________________ Who makes sure the right recipient/system is used? ______________ Who tests the contact route after the change? ___________________ What should the test check? _____________________________________ 5. REVIEW AND FOLLOW-UP What customers should understand or be able to do after the redesign: _______________________________________________________________ Checks needed on mobile and desktop: ____________________________ Who reviews the page before launch? _____________________________ Who monitors usage and search traffic? __________________________ Planned review date: ____________________________________________ Question to investigate: ________________________________________ Responsible person and next step: _______________________________ --------------------------------------------------------------- WHAT TO INCLUDE IN THE ORDER --------------------------------------------------------------- Pages to include in the initial delivery: _______________________ Ideas for later: ________________________________________________ Materials or decisions still missing: ___________________________ What needs a separate scope and price? __________________________ Person responsible for gathering and approving the brief: _______ For permanent URL changes, Google recommends a server-side redirect, such as 301 or 308. Choose a relevant destination; do not redirect all old pages to an unrelated homepage. No redesign or redirect guarantees that Google rankings will remain unchanged. Primary sources and further reading: Google, redirects: https://developers.google.com/search/docs/crawling-indexing/301-redirects Google, planning old and new URLs: https://developers.google.com/search/docs/crawling-indexing/site-move-with-url-changes Nolera’s guide and worksheet are free to use in your own planning.